Issue 05/07: USA's top 400 restaurant chains & country portrait Oman
The fifth issue of FoodService Europe & Middle East this year is on its way to readers in over 50 countries and contains 78 pages fully packed with market data, case studies and analyses. Here's a foretaste:
- Part 1 of our European overview of airport foodservice. For an increasing number of frequent fliers, airports serve as shopping centres with growing expectations on the quality of the time spent there and F&B services. We analyse the role played by foodservice at major airports in England, Ireland, Germany, Italy and North Europe.
- Hot Trend: the event business is one of the fastest growing segments in the European away-from-home market. Decisive for success: the right location. Our survey shows the most interesting examples from different countries.
- Market data: the USA's top 400 restaurant chains and their worldwide figures. US $ 277 billion, 6.6 % more than the year before. As ever, the unchallenged leader: McDonald’s.
- Interview: Denis Hennequin, President and CEO of McDonald’s Europe, discusses new directions in marketing, menus and management.
- Middle East: focus on Oman. The sultanate on the southeast tip of the Arabian Peninsula is relying on authenticity to promote its tourist industry. Plus: hotel restaurants during Ramadan and a gigantic new airline-catering kitchen in Dubai.
If you are interested in this issue of FoodService Europe & Middle East but are not yet a subscriber, please contact us for a free copy:
Klaus Gast, phone +49 69 7595 1272 or email klaus.gast@dfv.de
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